 |
Plastic surgeon Dr Mark Kohout is a well-known and respected figure in the industry, famed for his expertise and regular media presence. |
He appears on the Seven Network’s Ultimate Transformations and The Body Specialist, the Nine Network’s Body Work, and as a regular columnist for NW magazine. Dr Kohout graduated from medicine in 1985 and trained in general medicine and surgery in Australia and Great Britain.
Dr Kohout takes pride in helping people make changes to their physical appearance to lead to a more confident individual, whether it’s a minor change like botox or a major change such as liposculpture.
Dr Kohout practices privately in Leichhardt and in the Central West, NSW (Orange). More recently, he was the plastic surgeon behind the post weight-loss body of The Biggest Loser winner Adro Sarnelli.
How we joined the dots . . .
Our PR campaign aimed to:
- Increase public awareness of the differences between cosmetic and plastic surgery.
- Position Dr Kohout as the expert on all things to do with plastic surgery.
- Publicise the positive outcomes of patients who have had surgery with Dr Kohout.
- Educate consumers about the various treatments available.
- Promote any new treatments he is performing.
- Dispel community myths about plastic surgery and its dangers.
- At all times be aware of the ethical implications of plastic surgery and treat the topic with sensitivity.
 |
 |
 |
Cosmopolitan June 2006 page 104-105 |
NewWeekly 15 May 2006 Page 54 |
Woman's Day 22 January 2007 Page 14-15 |
| Also listen to the radio clip brought to you by Nova969 - |
Adro & Dr Kohout 1 |
Download |
|
Adro & Dr Kohout 2 |
Download |
|
Adro & Dr Kohout 3 |
Download |
How we hit the spot . . .
With a variety of print articles, and radio interviews, Dr Kohout is a media favourite when it comes to expert advice on plastic surgery. Polkadot PR has utilised Dr Kohout’s outstanding charisma and knowledge to secure live interviews on radio and television including Nova 96.9, 2Day FM, 96.5FM, ABC Perspective, 9am with David and Kim, Today Tonight and A Current Affair. On a daily basis we receive requests from journalists requiring industry expert comments on plastic surgery.
Dr Kohout has also appeared regularly in many glossy magazines including Woman’s Day, CLEO, Cosmopolitan, Mother & Baby, Men’s Style, NW, Bride to Be and online magazine Femail.com.au.
Accumulatively between print, web, radio and television, 58,399,000 people have been made aware of Dr. Kohout during this current campaign (based on industry readership figures).
For more information visit www.drmarkkohout.com.au
“I love that Dionne has such creative ideas and she is brilliant at creative concepts. She really knows the most successful formats to present ideas to the media and she is a great listener, always willing to completely go the extra mile for us. She is exceptional at growing our ideas into something really spectacular. Having Dionne Moskow as an integral part of our business has definitely been the best decision we have made not only for growing our business but also for growing our public profile,”
Dr Mark Kohout, Plastic Surgeon.
See more Case Studies